informative Articles for small businesses

We stay on top of this crazy technical stuff so you don't have to. You'll find something new to you in every article.

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  1. Featured image for “Don’t get fooled: The truth about ‘voice search directories’ and your local business (2025)”

    Don’t get fooled: The truth about ‘voice search directories’ and your local business (2025)

    Originally published on March 28, 2024 – Updated April 2025 Voice Search Optimization: Essential Strategies for Small Businesses in 2025 Every small business owner wants to be found by potential customers. With…

  2. Featured image for “Google’s 2024 Core Update: What Small Business Owners Need to Know (2025)”

    Google’s 2024 Core Update: What Small Business Owners Need to Know (2025)

    Originally posted on March 10, 2024. Updated April 2025. Are you worried about Google’s latest update? Many website owners are in panic mode since Google started its March 2024 core update. But…

  3. Featured image for “Has Google’s ‘Helpful Content Update’ hurt or helped you?”

    Has Google’s ‘Helpful Content Update’ hurt or helped you?

    Helpful Content has been Google’s promise for a long time Granted, most small businesses don’t have time to play sneaky SEO games with their website. If those that do play games to…

  4. Featured image for “The ultimate <span class='tooltipsall tooltip_post_id_7987 classtoolTips7987'>SEO</span> foundation guide: Why fighting it costs your business in 2025”

    The ultimate SEO foundation guide: Why fighting it costs your business in 2025

    Originally published in September 2023. Updated April 2025. SEO foundation: Do yourself a big favor and stop fighting it Building a solid SEO foundation isn’t optional anymore—it’s essential for business survival in…

  5. Featured image for “Topical authority: You now have to be aware of it”

    Topical authority: You now have to be aware of it

    You can roll your eyes, but there’s always something to learn about – like topical authority Note: If you are comfortably up on the concepts of Topical Authority and Domain Authority, you…

  6. Featured image for “Get excited! Small business <span class='tooltipsall tooltip_post_id_7987 classtoolTips7987'>SEO</span> gives you the competitive edge”

    Get excited! Small business SEO gives you the competitive edge

    It’s not hyperbole – begin your SEO journey or lose business to your competitors Small business SEO is no joke. Many small business owners are, of course, focused on what they do…

  7. Featured image for “More to do! Utilize your <span class='tooltipsall tooltip_post_id_8004 classtoolTips8004'>core web vitals</span> now”

    More to do! Utilize your core web vitals now

    Core web vitals – does your website have a pulse? Core Web Vitals?? I know, I know. This small business SEO criteria never ends. It’s a constant in anyone’s life who works…

  8. Featured image for “Flex those muscles! You need to boost <span class='tooltipsall tooltip_post_id_8005 classtoolTips8005'>domain authority</span>”

    Flex those muscles! You need to boost domain authority

    Online consumers care what your domain authority score is – whether they know it or not I’m sure you have heard the term “Domain Authority” (DA). Certainly in regards to search engine…

  9. Featured image for “Be sure to get found by those searching by voice”

    Be sure to get found by those searching by voice

    Searching by voice in 2023: “Hey Siri!”, er, “Alexa!”, I mean, “Okay Google!”…ummm “Hey Cortana!” First, I’d like to get this out of the way before we talk about searching by voice.…

  10. Featured image for “Don’t surrender! Reasons why you’re not <span class='tooltipsall tooltip_post_id_8032 classtoolTips8032'>ranking</span> in 2023”

    Don’t surrender! Reasons why you’re not ranking in 2023

    Is your website not ranking in 2023? There are usually plenty of reasons to choose from Your site is not ranking and you can’t seem to figure it out, right? I know…