faq - frequently asked questions about seo and web design
We understand very well how nebulous SEO and Website Design can be. This is why we've created this "living document" where the questions – and even the answers! – will change as we help small businesses navigate through this crazy online marketing stuff.
If you don't see your question here, or you have questions about the answers here, send us a message or give us a call (number above). We'd love to help you out.
How much should I pay a web designer?
There are many different ways to answer this question. It depends on who you ask and their experience. There are plenty of people out there who will design a website for $200, but you've heard the term, "You get what you pay for." Yeah, that term works well with website design.
Essentially, there is no easy answer when it comes to cost. It all depends on what your needs are and how much work you'll need done in order to accomplish your goals.
Our focus is on building businesses a website that has a purpose and that works for you. Done correctly, your website should be a 24/7 sales representative for your company. Your best one.
Give us a call and we'll speak with you about your online goals. Depending on your budget and timeline, we can always suggest breaking up the project into phases. This way, you get going in the right direction, gain more business, and add to your online efforts as you go.
So, when it comes to professional web design firms, you'll find that there are no prices that fit all situations barring a cookie cutter system. Then you get what you pay for.
How much should I pay someone for SEO?
You can probably guess what our answer will be. It is very similar to asking about web design prices.
Unlike web design, when it comes to SEO, it honestly is an ongoing effort. There isn't a finish line. In order to stay competitive in your particular industry, you'll need to stay ahead of your competition. That requires regular research on what your competition is doing versus what you're doing and discovering new ways to come out ahead.
Like with web design, everything is based on time and effort. Your location, market size, industry, and competition will determine the amount of work your online goals will require.
Why is SEO so expensive?
SEO is a highly specialized field that requires ongoing maintenance by experts. SEO is a constantly moving target. Rules change, competitors change tactics, new tactics emerge, and so on.
On the positive side, having a well-optimized online presence and organized SEO efforts can be tremendously rewarding.
Do you have to have a Google Business Profile?
If you have a public business – especially one with a physical address for customers to visit, your business is already out there.
First, a Google Business Profile is the source of information about your business. Those searching for information, your phone number, directions to your place of business, and what your business hours are.
Considering that claiming (there's a verification process) and updating your Google Business Profile is free, you'd better get moving on making sure that your business information is up to date and accurate.